2024 will be a landmark year for AI and retail media, according to Kantar

2024 sera une annĂ©e phare pour l’IA et le retail media, selon Kantar

Kantar reveals its first Marketing Trends Report for 2024. The study combines attitudinal and behavioral data from Kantar to help marketers refine their growth strategies for the year ahead. AI will make your way Around 67% of marketers see the future with AI positively. The industry is already exploring AI use cases in the content … Read more